The definition of conceptualize is to form an idea. An example of conceptualize is for an author to envision the plot for her next novel.
Operationalization can be defined as the process of turning abstract concepts into measurable observations. It involves defining how a concept can be measured, observed, or manipulated. Using operationalization, researchers can systematically collect and evaluate phenomena that can't be observed directly.
the act of determining size, capacity, or quantity The instruments provide accurate measurement.the extent, size, capacity, or amount of something as has been determined
