Sagot :
Basic Design Principles
As already mentioned, there is no real consensus in the design community about what the main principles of design actually are. That said, the following twelve principles are those mentioned most often in articles and books on the subject.
Contrast
One of the most common complaints designers have about client feedback often revolves around clients who say a design needs to “pop” more. While that sounds like a completely arbitrary term, what the client generally means is that the design needs more contrast.
Contrast refers to how different elements are in a design, particularly adjacent elements. These differences make various elements stand out. Contrast is also a very important aspect of creating accessible designs. Insufficient contrast can make text content in particular very difficult to read, especially for people with visual impairments.